Layne is an award-winning creative and futurist, known for his focus on experimental design and post-digital storytelling. As co-founder and CCO at Fake Love, now a New York Times company, Layne leads the conceptual creative practice. He helps to set the vision and tone for clients, defining a platform and overseeing all the cross-media execution.
Layne has led groundbreaking global campaigns for brands such as Google, Levis, Microsoft, Virgin, Amex, M·A·C, Air Force, Marc Jacobs, Bacardi, Lexus, Coke, MTV, Samsung, Heineken, Universal, Acura, VICE, The New York Times, and Nike.
Prior to Fake Love, Layne was a freelance CD for design houses, agencies, networks and AAA game companies throughout NYC and ATL. Earlier in his career Layne led GUI & Prototype design for global brands like GE, Cox, Yahoo, & AT&T.
Layne’s company Fake Love is the recent recipient of the Adage Small Agency of the Year NE and has become part of the Inc. 5000. Other awards include the 2016 Gold Clio for Experiential in Music, 7 Cannes Lions, including a Cannes Lion Grand Prix; as well as a Golden Pencil One Show award and some more Clios. He has also received three Promax|BDA awards, a Boston Ad Club’s Rosoff award, been nominated for Best of Show SXSW Interactive, holds an AIGA SEED Award, and has numerous Cannes Lions Shortlists. He is frequently featured in zines like Wired, IDN, NYT, Comm. Arts, WSJ, Creators Project, Fast Co., Creativity, PSFK and Adweek.
Layne has spoken about the future of innovation design at places like the Cannes Lions International Festival of Creativity, Collision, Hyper Island, Future of Storytelling, CreateTech at M.I.T., Social Media Week, SHOOT Directors Forum, Digital Hollywood, Event Marketing Summit, NYU, Re:Design, Columbia and the award winning Design Matters.
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What is TEDx?
In the spirit of ideas worth spreading, TED has created a program called TEDx. TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. Our event is called TEDxFultonStreet, where x = independently organized TED event.
At our TEDxFultonStreet event, TEDTalks video and live speakers will combine to spark deep discussion and connection in a small group. The TED Conference provides general guidance for the TEDx program, but individual TEDx events, including ours, are self-organized.